I help brands at inflection points define creative vision and drive business results.
Combining creative excellence with strategic rigor of an MBA. Key results:
- Drove TLC to highest ratings in 18 years
- Achieved 94% engagement at Apple
- Led Shark Week to all-time record performance
- 8 consecutive years of growth at Bravo
LinkedIn
Define creative direction for companies at critical moments. From brand audits to comprehensive strategy.


Lead major initiatives from concept through execution. Work that connects to business outcomes.
Build, elevate, and scale creative capabilities. Team structure, agency partnerships, process.

I've spent 20 years building brands that drive business results. At TLC, Discovery Channel, Bravo, and Apple, I've led creative teams through critical inflection points.
My approach combines creative vision and leadership with a Georgetown MBA for business rigor. I produce creative work that drives revenue, growth, and market impact.
View my portfolio
$15K-$25K
Brand audits, campaign concepts, creative strategy
$8K-$15K/month
Ongoing creative direction, campaign leadership, agency management
Custom scope and investment
Rebrands, major campaigns, team building
Email: [email protected] or book a call.LinkedIn

Jennifer Sarlin - Manager at TLC
Hesh Elsokary - Designer at Apple


Laura Giacalone - Coworker at TLC
Quest Marks - VP Creative at Bravo


Jesse Friedman - Client at Niantic
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